{"id":16116,"date":"2022-02-16T12:04:13","date_gmt":"2022-02-16T12:04:13","guid":{"rendered":"https:\/\/staging.web9.wildweb.no\/geschiedenis\/"},"modified":"2025-10-20T13:43:34","modified_gmt":"2025-10-20T12:43:34","slug":"geschiedenis","status":"publish","type":"page","link":"https:\/\/staging.web9.wildweb.no\/nl\/over-ons\/geschiedenis\/","title":{"rendered":"Geschiedenis"},"content":{"rendered":"\n
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Anza werd in 1946 opgericht door de gebroeders Damberg onder de naam Bankeryds Penselfabrik. Vandaag de dag zijn we de toonaangevende fabrikant van schildersgereedschap in Scandinavi\u00eb, met een compleet assortiment effici\u00ebnte en gebruiksvriendelijke kwasten, rollers en accessoires. En hoewel er veel is veranderd in de zeven decennia sinds de oprichting, zijn de meeste dingen hetzelfde gebleven. We produceren nog steeds de meeste van onze producten in Bankeryd, met als doel schilderen gemakkelijker te maken. <\/p>\n<\/div><\/div>\n\n\n\n

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1946<\/h3>\n\n\n\n

De gebroeders Damberg beginnen de borstelfabriek Bankeryd.<\/p>\n\n\n\n

1960<\/h3>\n\n\n\n

De gebroeders Damberg lanceren de wals op de Zweedse markt.<\/p>\n\n\n\n

1973<\/h3>\n\n\n\n

Het merk Anza<\/strong> wordt gelanceerd. De gebroeders Damberg wilden een naam die internationaal levensvatbaar was en die ook met een A<\/strong> begon om vroeg in het telefoonboek te komen.<\/p>\n\n\n\n

2012<\/h3>\n\n\n\n

Orkla neemt Anza<\/strong> over.<\/p>\n\n\n\n

2019<\/h3>\n\n\n\n

Het merk is onderverdeeld in Anza<\/strong> en Anza Pro<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Lancering van de wals<\/h3>\n\n\n\n

In 1960 brachten de gebroeders Damberg de roller op de Zweedse markt. Oorspronkelijk waren ze gemaakt van lamsvel, maar tegenwoordig zijn ze gemaakt van synthetische materialen. <\/p>\n<\/div>\n<\/div>\n\n\n\n

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De machine die alles verandert<\/h3>\n\n\n\n

In 1962 vertrokken de broers naar de Verenigde Staten en Canada om andere fabrieken te bezoeken. Op die reis kochten ze een machine die 23 borstels per minuut produceerde waarbij de productie ging van 2000 borstels per dag naar 10.000 per dag.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Eerste borstelfabriek in Europa met een eigen ontwikkelingsafdeling<\/h3>\n\n\n\n

Eind jaren zestig richtten de broers een ontwikkelingsafdeling op, waar ze begonnen met het meten van capaciteit, dekking en verfopname. Daarmee werd Bankeryds Penselfabrik de eerste penseelfabriek in Europa met een eigen R&D-afdeling. Vanaf dat moment onderzochten ze ook nieuwe materialen voor handvatten en borstelharen om hun producten verder te verbeteren.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Productie gereedschappen van start<\/h3>\n\n\n\n

In 1968 begon de fabriek met de productie van vulmessen, behanglinialen en snijgereedschap.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Het merk Anza wordt gelanceerd<\/h3>\n\n\n\n

In 1973 zetten de broers de stap naar verdere groei. Ze besloten de naam te veranderen in Anza<\/strong> en deze voortaan op alle producten te vermelden. Ze kozen bewust voor een internationale naam die met een A<\/strong> begon, zodat het merk vooraan in het telefoonboek zou staan. In datzelfde jaar openden ze ook een grote fabriek aan de Tallv\u00e4gen in Bankeryd. Een locatie die tot op de dag van vandaag nog steeds in gebruik is.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Orkla neemt Anza over<\/h3>\n\n\n\n

Eind jaren zeventig werd Anza<\/strong> verkocht aan zijn grootste klant, het Noorse Jordan, dat op zijn beurt in 2012 werd overgenomen door Orkla House Care. Vandaag de dag bestaat Orkla House Care uit acht toonaangevende merken schildersgereedschap en accessoires: Anza, Anza Pro, Jordan, SAM, Harris, Hamilton, Spekter en Jordan H\u00e5ndverk<\/strong>. Lees hier<\/a> meer over Orkla House Care.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Productontwikkeling met professionele schilders<\/h3>\n\n\n\n

De gebroeders Damberg bleven tot ver in de jaren negentig in het bedrijf werken. De ontwikkelingsafdeling werd behouden en bestaat nog steeds, en de meeste producten worden nog steeds intern ontwikkeld. Van borstelmengsels tot borstelhandvatontwerpen en rolframes. Vaak wordt de ontwikkeling samen met de professionele schilders gedaan, omdat zij de meeste ervaring hebben met schilderen en verschillende producten. Als je meer wilt weten over de productontwikkeling, kijk dan hier<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Het merk is verdeeld in Anza en Anza Pro.<\/h3>\n\n\n\n

Vandaag werkt Anza<\/strong> aan het begrijpen van de behoeften van de klant en de technische oplossing. In 2019 werd de focus daarom opgesplitst tussen doe-het-zelvers (Anza)<\/strong> en professionele schilders (Anza PRO)<\/strong>.<\/p>\n<\/div>\n<\/div>\n\n\n\n

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Anza’s ontwikkeling<\/h3>\n\n\n\n

Anza<\/strong> ontwikkelde zich snel van onderaannemer tot marktleider. We zijn trots op onze geschiedenis en productie in Bankeryd, Europa’s modernste faciliteit voor schildergereedschap. We zijn ook trots op onze ontwikkelingsafdeling die voortdurend werkt aan het maken van duurzamere, slimmere en betere producten. Als je meer wilt weten over ons werk op het gebied van duurzaamheid, kijk dan hier<\/a>.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Zweeds schildergereedschap voor heel Scandinavi\u00eb<\/p>\n","protected":false},"author":4,"featured_media":16006,"parent":16001,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"About.php","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","inline_featured_image":false,"footnotes":""},"class_list":["post-16116","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nGeschiedenis – Anza Benelux<\/title>\n<meta name=\"description\" content=\"Anza is a leading Swedish supplier of painting tools, brushes, rollers and cleaners. 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